In Ethiopia, the current ticket system in place is very inefficient taking up to hours to reserve a ticket on a transport and Arada Services will want to capitalize on this window of opportunity, given that the usage of mobile is fast increasing and the infrastructure exist there already.
The service is at this stage directed to the Ethiopian, or East African market, but the team has done benchmarking on bus ticketing systems from e.g. Helsinki, Perth and London, keeping in mind that the industry is very context-specific.
Arada Services came to be after an iterative process involving feedback from the Garage coaches and an earnest scrutiny of the team’s core competences. The group was initially chosen to the Summer of Startups program with an altogether different idea, SMS-based social media updates, and some other ideas in the works included an RFID lost-and-found application as well as a waterpipe bar.
Watch below the winning pitch from August 27th Demo Day. Congrats to the team again and good luck on future endeavors!